We helped voice kill the keyboard - on launch day.
We turned Willow’s story into a 60-second flex, focused, and impossible to scroll past.
60 sec
Runtime
AI Productivity
Product
3 weeks
Production Time
Willow Voice
Typing is outdated. Willow built the upgrade: voice that actually understands you, formats your text, and works anywhere on your Mac. Willow is a YC X25‑backed startup founded by Allan Guo (CEO) and Lawrence Liu (CTO) - two engineers who ditched the dorm‑room hustle at Stanford to chase the next interface frontier. Their mission: replace the keyboard with your voice.
Video Goal
The goal wasn’t to “show the product.” It was to introduce a shift: from typing to talking, from effort to flow. When Willow reached out, they didn’t want another founder-safe, startup-nice explainer. They wanted the video. The one that feels fast. Sharp. Inevitable. We caught that energy immediately and turned it into a launch piece made to travel, across all YC socials, and founder group chats.
Allan Guo
CEO, Willow Voice
"Noldio got the brief instantly, ran with it, and produced
high quality work faster than we thought possible. The video
earned more organic reach than we’ve seen in a while."
high quality work faster than we thought possible. The video
earned more organic reach than we’ve seen in a while."
The Process
Scriptwriting
Storyboarding
UI Design Enhance
Motion Graphics
Audio Design
Final Video
Results
The launch didn’t just go live, it went viral.
320+ video shares on socials
3.6× signup increase
TCR rate improved by ~29%
The Impact
The video we created didn’t just live on the social media pages - it became part of the story. Shortly after launch, Willow raised $4.2 million to build out their vision of voice‑first input.
The buzz was real: founders, press and users started talking, Slack screenshots circulated, and the “keyboard‑has‑to‑go” narrative gained real traction.
